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Social Media Manager

Company: PLANTA Restaurants
Location: Miami
Posted on: August 8, 2022

Job Description:

PLANTA is building a team of inclusive, strategic, and dynamic individuals that embody a leadership style that promotes equity, productivity and workplace satisfaction. Our mission is to MAKE AN IMPACT. We achieve this through our dynamic team composed of champions across all realms of the hospitality industry - from creative and marketing to culinary, beverage, and beyond creating the ultimate guest experience.
Our love for hospitality extends further than our dedication to creating amazing guest experiences; it's our duty to develop our team of professionals to become the next industry leaders; it's our quest to find the finest ingredients; it's our social responsibility to become a more sustainable organization every day.
What you will find at PLANTA is passion without pretense; a unique group that loves coming to work every day, shouts good morning, rolls up their sleeves, and works together to create innovative techniques to redefine hospitality.
SOCIAL MEDIA MANAGER (Hybrid with 20% remote in Miami, FL)
Reporting to the Senior Director, Marketing, this position plays an integral role in PLANTA's growing and dynamic marketing team. The Social Media Manager is responsible for producing, curating, and managing content for all of PLANTA's social channels. Additionally, this position will also be responsible for influencer management and outreach as it relates to PLANTA's go-to-market strategies.

  • Content creation for IG and TikTok, with an emphasis on video content
  • Sourcing UGC for channels
  • Spotting trends and developing creative ways for PLANTA to participate in them
  • Managing social content calendar from start to finish, including working with graphic designers, copywriters, and photographers
  • Identifying brand-aligned influencers ahead of PLANTA's expansion to new markets, as well as keeping an eye on markets we currently exist in
  • Reporting on social analytics, inclusive of forecasting/recommendations
    • 1-3 years in a digital marketing position
    • An obsession with all things food and culture, and an easy-going sense of humor
    • Ability to work in a highly collaborative environment, which includes working closely with the marketing team as well as cross-functionally with our culinary, events, operations, and leadership teams
    • Excitement at making PLANTA a relatable, irresistible brand and an understanding that weekends and weeknights are sometimes required (minimally, to reply to DMs and comments)
    • Fully understand and embody PLANTA's can-do attitude, demonstrating a level of passion and dedication where no task is beneath you.
    • A proactive team player that embodies our spirit of entrepreneurship and mutual respect
    • Strong interpersonal and problem-solving abilities
    • Ability to work well under pressure in a fast-paced environment
    • Results-oriented and impeccably organized
      • Medical, Dental & Life insurance (Employee ONLY coverage is 100% covered by PLANTA)
      • Opportunities to grow and develop your career with our ever-growing company
      • Tuition and Professional Certification Program Assistance
      • Pet Insurance available for all employees
      • ClassPass Wellness/Fitness Program provided
      • 50% Discounts at all full-service PLANTA wide concepts
        At PLANTA we do not tolerate any form of discrimination in the workplace, including during the recruitment stages. As such, all applications are viewed by our diverse recruitment team that uses a holistic and equitable approach. PLANTA is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans status, Aboriginal/Native American status, or any other legally-protected factors. Disability-related accommodations in accordance with the Americas with Disabilities Act during the application process are available upon request.

Keywords: PLANTA Restaurants, Miami , Social Media Manager, Advertising , Miami, Florida

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