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Brand Advertising Manager US & LATAM

Company: Unique Vacations
Location: Miami
Posted on: November 23, 2021

Job Description:

Join us and make an impact!Looking to make a difference and an impact in your workplace? Join a collaborative culture of inclusion, growth, and a chance to express your "Unique" creativity.WHO ARE WE?Unique Vacations, Inc. is an affiliate of the worldwide representative of Sandals and Beaches Resorts. We take pride in providing sales, marketing, public relations, advertising and creative services to Sandals and Beaches Resorts to showcase the Luxury Included experience, which the guests have come to adore.We are dedicated to our customers, vendors and our most precious commodity, our staff. We strive to excel in all areas of the company to provide overall satisfaction in a healthy work environment. UVI also believes in giving back to our community and are active participants in supporting the Sandals Foundation, March of Dimes and St. Jude's Children's Hospital.WHO WE ARE LOOKING FOR:We are looking for individuals with forward thinking mindsets that will bring us to the next level. At Unique Vacations, Inc. we feel that a company is most powerful when everyone can make their mark. When you do what you love, you will be empowered to create the future that you want.APPLY, CREATE, IMPACT:Unique Vacations, Inc. is currently looking for Brand Advertising Manager for the US & LATAM to join our team! If you are interested, please apply as well as visit our career portal at: http://www.uvcareers.com/JOB DESCRIPTION:The Brand Advertising Manager will lead and oversee all of the day-to-day advertising functions. This position is to manage a challenging, multi-tasked workload, anticipate the needs of the various stakeholders, assist others as needed and contribute ideas and acquired skills to benefit the entire department. To be a successful, this position will be focused on raising awareness and building interest in the brands we represent. The position requires a detail-oriented, creative, and collaborative problem solver with outstanding communication and project management skills.JOB ROLES AND RESPONSIBILITIES:

  • Provides strategic direction and insight on the execution and implementation of all brand advertising initiatives including, but not limited to, collateral creation, collateral distribution, media plans, campaign plans, video scripts, photoshoots and more.
  • Owner of the organization and execution management of our in-house digital assets platform (BrandFolder)
  • Proofreads all copy and make necessary edits to all trade and consumer print ads, brochures and other collateral materials, as well as digital ads and newsletters, working closely with the team to ensure product copy is accurate and reflects the desired message.
  • Must be able to strategically translate applicable pieces to the LATAM market and localize copy as needed.
  • Must be proficient in the reading, writing, proofing of material in English and Spanish languages. Portuguese is a plus.
  • Own brand and legal guidelines and appropriate branding. Keep track of partners branding specifications and be the central hub for all relevant brand topics.
  • Create and manage brand and legal guidelines for LATAM markets. Ensure all disclaimers are current and translated accordingly.
  • Create detailed and expressive briefs to various different creative teams (AOR and in-house) to accurately open jobs and communicate the needs of the advertising and marketing team.
  • Maintains ad database and assist with ad hoc requests for materials.
  • Supports and assist in all UVI departmental collateral and fulfillment need such as requests for images, copy, logos, etc.
  • Works with media vendors and media traffic departments to ensure creative gets executed in a timely manner.
  • Assists with administrative duties to ensure support when needed, including organizing creative samples, tabbing publications, handling correspondence, phone calls, etc.
  • Maintains a working knowledge of all resort brands and current promotional efforts, also keeping Agency informed of all updates.
  • Stays current - attend departmental operational review meetings, stay informed of competitors' advertising, visit properties (when required), etc.
  • Leads weekly status calls with agency of record and other important weekly/monthly status meetings.
  • Approves estimates and billings related to all jobs opened with our AOR.
  • Be available to assist with miscellaneous projects as needed.
  • Organizes and prioritizes numerous tasks and complete them under time constraints.COMPETENCE REQUIREMENTS:
    • Must be proficient in MAC and PC; Word, Excel, PowerPoint and Outlook.
    • Knowledge of Adobe Photoshop, InDesign a plus.
    • Detail-oriented with excellent follow-up and communication skills, verbal and written.
    • Fluent in both English and Spanish with the ability to communicate professionally verbally and written.
    • Ability to thrive in a fast-paced environment and prioritize workload to meet deadlines, with little to no supervision.
    • Must be able to travel internationally, with proper and up-to-date documentation.EXPERIENCE:Outlined below are the academic qualifications and length and type of experience deemed necessary by Unique Vacations Inc. in order to perform the role of Brand & Advertising Coordinator competently.
      • Education: Bachelor's degree in Advertising, Marketing or related field required.
      • Experience: 5+ years of advertising agency experience and/or Marketing experience preferredBENEFITS:We offer Health, Dental, Vision, LTD & Life Insurance, Sick days, Vacation days, Seven paid Legal Holidays and a generous 401K package. After one year of continuous employment, you may visit one of the Resorts we represent at a minimal cost.Once you visit one of the properties, you will not only experience the best of what the brand has to offer but you will get to see first-hand what makes us so passionate and most of all so "Unique".

Keywords: Unique Vacations, Miami , Brand Advertising Manager US & LATAM, Executive , Miami, Florida

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